Business Leader, CEO

People love to hear of a real life Horatio Alger story, someone who is capable of rising from rags to riches through sheer hard work, dedication and development of their personal talents. However, in an increasingly financialized and globalized world, such stories seem to be vanishingly rare. It is for this reason that finding seemingly clear examples of these stories can be so inspiring. But frequently, what at first appears to be someone who is able to buck the odds turns out to be merely a cold professional who was playing the odds all along.

In the case of Luiz Carlos Trabuco, it’s hard to make a judgement either way. As one of the few people in Brazilian corporate history who has risen completely through the ranks of one of the largest companies in the country, Trabuco’s rise through Bradesco is unquestionably a testament to his own grit, drive and talent. On the other hand, in an ironic twist, it turns out that Trabuco himself became one of the leading forces for policies within the company that could be described as globalist and financializing. For these latter tendencies, Trabuco can hardly be criticized. In fact, most observers would readily admit that he was one of the leading forces within Bradesco that enabled the bank’s incredible rise from a tiny local concern into one of the most powerful holding companies in Latin America.

Still, it isn’t so much that Trabuco was able to bend the constraints of money and power to his own personality. On the contrary, it was the constraints of money and power that seemed to increasingly shape him throughout his career.

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From uneducated high school grad to worldly sophisticate

Trabuco first came to work at Bradesco when he was just 18 years old. Hired on as a bank teller, he had only a high school diploma and was excited to be hired on, even if it was the lowliest position that the bank could offer.

But over the next 10 years, Trabuco would slowly begin rising through the ranks. At first appointed shift manager, he quickly won the confidence of his superiors, being appointed to positions of increasing responsibility. At the same time, he was able to put himself through school, eventually receiving a master’s degree in social psychology. This combination of rigorous academic credentials and increasingly vast experience within the bank and all its business lines eventually made Trabuco a formidable candidate for promotion. In 1984, he was offered his first executive role within the firm.

Appointed to the head of the marketing department, Trabuco inherited a unit that had never been managed in what many bankers might refer to as a professional style. Using his academic background and extensive knowledge of international banking markets, he quickly moved to bring Bradesco’s marketing strategy in line with that seen at the most successful financial institutions of North America. His reforms proved to be a huge success, with the bank’s sales increasing and relationships with local media being stronger than they had ever been. But this also marked the beginning of Trabuco’s personal influence over the strategies and business model of the bank.

He began using a marketing strategy of going after higher-end clients. The success he saw with doing this would prove crucial later in his career, when he was in a position to really begin making profound changes.

In 1992, Trabuco was appointed head of the bank’s financial planning division. There, he immediately moved to create a multi-tiered banking service, with the bank’s wealthiest and most high-value clients receiving a level of service far higher than the ordinary customers. This transformation of the bank into an institution that sought to cater to the very wealthy proved to be an enormous success. The financial planning division quickly grew from just 3 percent of revenues to nearly 30, marking an astonishing period of growth.

Trabuco’s rise was swift and steep. But it came at the abandonment of the bank’s older, more egalitarian customer service model.

For more information about Luiz Carlos Trabuco Cappi, just click here.

Business Leader, CEO

Glen Wakeman has held many important positions in his lifetime. He has worked important positions at big companies, dove in the sea of entrepreneurship, and has mentored others to follow their dreams of starting their own businesses. He works tirelessly to improve other’s lives. Here is how he got his start in life.

Glen Wakeman attended the University of Scranton and received his Bachelor of Science in Economics and Finance in 1981. From there he continued his education and received a Master of Business Administration in Finance from the University of Chicago. After he got his MBA 1993 he started a successful career at GE Capital. Glen Wakeman worked there for over 21 years in business development, general management, living and working in the United States and internationally, and operations management. He even becomes the CEO of GE Money Latin America. From the complete start, he built a 9 country operation. He created multiple new products, signed dozens of new partnerships, and built a network of over a 1000 offices (http://blogwebpedia.com/glen-wakeman-dubbed-secret-weapon-top-entrepreneurs.html/). He exceeded 12 billion in profits, and much more. Glen Wakeman was the founder and CEO of Nova Four, a business accelerator to help companies build their businesses. He also became the Chairman of the Board, President, and Chief Executive Officer of Doral Financial Corporation. They provide retail banking, mortgage banking, insurance agency operations, institutional securities, and commercial banking.

Glen Wakeman latest role is of Chief Executive Officer and Co-founder of LaunchPad Holdings, LLC. It was launched in 2015 and is a SAAS corporation that includes a fully automated software services for budding entrepreneurs. This software puts their ideas into a workable plan that can accelerate their growth tremendously.

This thriving businessman also uses a proven methodology to help businesses flourish. These 5 key dimension of performance are risk management, governance, execution, leadership, and human capital. With this in mind, Glen Wakeman helps businesses become better and more successful (Angel.co). He is also an investor and writer. He regularly blogs about such topics as emerging markets, strategy, fiscal matters, management and administration, and much more. As a philanthropist, he currently counsels organizations like Sitter Bees and Dreamfunded

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CEO, Industries

In the 2015 fiscal year, Nabor Industries Chief Executive Officer Tony Petrello earned $6.82 million in annual compensation. Additionally, not only does he hold the rank of CEO, he is also the company’s President and Chairman of the Board. If you aren’t familiar with Nabor Industries, it is the world’s largest contractor of oil and gas drilling equipment and works in 20 countries around the globe and has a presence in every major oil market.

CEO Tony Petrello has been a massive part of the company’s success. Since he joined in 1991, leaving behind a successful law career, Nabors Industries has seen unsurmountable success in every major market.

While Tony Petrello was ranked the top earned CEO, you would have never known that was his destiny from how his college roommate describes him. He describes Tony as a man from humble beginnings, from a working class family. He came to Yale on scholarship with a thick Jersey accent and “big” Italian American personality that juxtaposed the calm refinement of most Yale students that have been groomed by multiple private schools prior to entering college. Click here to know more.

His roommate also describes him as an absolute genius in math, comparing him to Good Will Hunting. Petrello was a very driven man, even early on. He earned a bachelor’s degree in Math from Yale, then went on to earn his Master’s degree, also in Math. Although he was incredibly gifted in mathematics, he moved away from that field to pursue a law degree from Harvard Law School. After graduation, he married his college sweetheart Cynthia and went on to work at a prominent New York law firm where he was quickly promoted to managing partners. He left in 1991 to join Nabors Industries where he has gone on to achieve the massive success he has today.

LinkedIn: https://www.linkedin.com/in/anthony-petrello-1335b097